Category Archive: MDM

Master data management

Trend Alert – Customer Data Platforms

Recently you may have heard – from your business network or circle of marketing friends – that Customer Data Platforms (CDPs) is the new ‘black’. Can a CDP really be an all-rounded solution to marketing’s most pressing problem, when it comes to enhancing customer experience?

Continue reading »

Hospitals should be more Data-Centric

As we know, a huge amount of data is generated across most industries and data has become a very useful resource in most organisations. In fact, access to high quality data and insight has become fundamental to achieving many of the strategic goals of any business. So, following on from my past series on data-centricity, …

Continue reading »

Technologies to improve Customer Centricity

With all the talk and hype around technology and the benefits it provides, which supposedly must be capitalised on for organisations to remain competitive, organisations have to focus even more on the customer to stay competitive. How many organisations really utilise their tech to be more customer centric?

Continue reading »

Enterprise IQ MDM and Data Governance Summit

Last week I attended the MDM and Data Governance Summit Asia Pacific 2013 in Sydney, organised by Enterprise IQ. Over the two days MDM was covered extensively and in depth, with a solid dose of Data Governance thrown in. With so many good sessions, it is quite a challenge to provide a thorough summary as well …

Continue reading »

Big Data and MDM

Big Data and MDM Master Data Management

In preparation for Enterprise IQ’s upcoming 8th Annual MDM & Data Governance Summit, I have been researching the touch points between Big Data and Master Data Management (MDM). To set the context, at the recent Gartner MDM Summit, research vice presidents Andrew White and John Radcliffe stated that the increased popularity of social media, cloud …

Continue reading »